Emma Pearse

Creative PR & Brand Strategy with warmth and hustle

Emma is an energetic collaborator, passionate about helping people and brands navigate the wild worlds of self promotion, media and communications.

The media landscape can be bewildering and even seem hostile. And for many, self promotion is a dirty word(s). With over 20 years experience in both Australian and US media, Emma is in her element as a PR and brand specialist, helping innovative and high flying brands clarify their story and become part of the daily conversation. She is a natural writer and storyteller, and offers promotional and media strategy that starts dialogues, provokes thoughts, and lasts well beyond the daily clickosphere. She mentors high profile creatives who are busy with their real work. She leads content campaigns for startups and small businesses that audiences and clients want to follow. And she will whip a PR pitch into all sorts of surprising angles for high value media wins. She works with entrepreneurial and creative clients in social justice and the arts, technology and eCommerce, fashion and sustainable design, and health and wellness.

In her “other” life, Emma has published one non fiction book (self promo: Oprah mag liked it!) and published essays and articles for The New York Times, New York magazine, the Guardian, Elle, Vogue, Spirituality & Health... and more. She has launched her clients into mainstream and industry publications in Australia, the US and UK.

It takes two flints to make a fire — Louisa May Alcott

Does the media and PR bewilder you? Is your business at a turning point and you’re ready to tell your story? Is self promotion your weakness?

I offer short and long term solutions! Perhaps you’d like to throw an objective, professional brain in the mix to help clarify what it is you need to prioritise. That’s where we start: a conversation.

Moving forward, I offer monthly retainers for committed and creative strategy and outreach.

I work with incredible people who do incredible things during all stages of launching. Let’s have a chat and see how best I can help you.

My services:

  • Media and Communications Strategies: launch and establish your brand and team in traditional and industry media, in print and digital realms

  • Brand Refresh: help your brand or business to define your voice, message and marketing presence

  • Editorial Calendars: consolidate social media, marketing and media messaging for lead generation and enduring thought leadership profiles

  • Copywriting and copyediting: consolidate social media, marketing and media messaging for lead generation and enduring thought leadership profiles

  • DIY workshops and mentorship: plan and empower you to navigate PR & media campaigns, locally and internationally

I also work with writers at all stages of book or article projects. 

  • help navigate the unwieldy world of literary agents and publishers, and mainstream publications

  • guide you through the options of what sort of book you want to write and where it will fit in the market

As a writer and editor, I've edited cook books, self help books, kids books, and provided editing and writing guidance for literary and popular memoirs.

Write to me at emmapeanyc @ gmail.com or call 0477 751 905

Tweet me

Instagram (my fave)